Tuesday, December 23, 2008

Web Design; Professional Or Bust

By Stephen Grisham, Sr.

You're sitting across the table from some "kid" who can't be older than maybe 22. This kid's wearing jeans, and feeling like a major effort was made because the shirt is both ironed and tucked in. Is this what you imagined from your web designer?

Most likely you are not. Despite how nice the kid is, you know that this is an important aspect of the company. However, sometimes you will hit the jackpot with a younger designer as they need to develop a portfolio and are willing to do the work on your website for free. But if you are not this lucky, time to look up the professionals.

This choice is something that you will be spending a massive chunk of time on. If you want to save some of this time you need to be able to relate with a web designer. So before you go in and sign an inexperienced designer to a contract, look around for designers with more experience and the highest education in the field.

To find the best candidate it is a beneficial idea to interview four (at the minimum) just so you get a broader spectrum. However do not just instantly get your mind turned to negative when the man comes in with blue jeans and a polo; take them for their seriousness and their personality. Are they somebody you could work with to create a successful website? If so, you may have found your designer.

Make sure that you know what languages are used in web page design, and have a working understanding of what they do so that you can talk more fluidly with your designer. If you are speaking the same language, then your point will get across faster and save you both time and money.

Make your own portfolio. Bring anything you can to show colors, fonts, logos, and any other aesthetic component you can think of for your page. Have in mind a list of features - for example, do you need a search engine? Do you need online shopping? Do you need to take credit cards online?

Once your own smaller portfolio is created give it to the designer. Keeping one for yourself and handing one out to each individual candidate is a great way to get the best results - as often times you can have them create a simple model with your information so you can judge their work. Then you know how much you will have to pay for what quality of work.

Lastly, you need to make sure your designer offers maintenance care. It may not sound important at first, but keeping your site up to date is just as important as creating it. No matter if it is the same designer or by the company they work for, it is an essential piece to a successful site. Normally it is not free but it will benefit you greatly. If you spend the time to prepare for a web designer and creating your own website, you will not only save your time but also your money. - 16747

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